Mapping Our Cognitive Blueprint. Humanizing AI.

Beyond personality traits. Into the architecture of thought that makes AI more human.

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How MindTime Differs From Personality Models

The Foundation for Cognition-Aware Technology

From traits to time: a framework beyond behavior.

MindTime isn’t a test. It is a living framework that explains how we think, make meaning, and relate to others through time. Past, Present, and Future thinking are not preferences or traits. They form our cognitive architectures.

Where personality tools like OCEAN describe behavior after it happens, MindTime reveals the structure of thought before it does. It maps the unseen pathways that lead to trust, decision, perception, and connection. This shift from describing people to thinking with them is at the heart of the MindTime revolution. And in a world increasingly shaped by artificial intelligence, it is the foundation for cognition-aware systems that truly relate to us.

Shape

A Model with Purpose and Pillars

Built on truth. Designed for use. Ready for everywhere.
At its foundation, MindTime stands on three guiding principles:

Fidelity

A deep commitment to scientific truth, ethics, and human understanding. Built and refined through decades of interdisciplinary research and validation.

Utility

Designed to be applied in organizations, education, communication, leadership, and systems. It turns insight into action.

Ubiquity

More than a framework, MindTime is becoming a cognitive presence. As AI spreads across society, this universal language ensures systems resonate with how people think.

The Model Explained, Straight from the Source

How the MindTime framework transforms our understanding of human thought.

In this short talk, MindTime founder John Furey walks you through the cognitive framework he has refined over 30 years. He explores the question: How does our relationship with time—Past, Present, Future—shape every thought, decision, and connection?

See the framework in action. It is a moment of clarity that changes how you see yourself and others, and shows why cognition must guide human-centered AI.

Cognitive Awareness for the World Ahead

Designing a future where systems truly understand us.

MindTime is not just a way to understand people. It is a way to build systems that reflect how people think. As artificial intelligence becomes part of daily life, MindTime keeps human understanding at the center.

Clarissimo is our platform that applies this science to audience insights, communication campaigns, organizational and team development, and learning. Clara is the first cognitively intelligent AI agent who interacts based on how people truly think and understands LLMs’ biases.

Human Understanding Is the Foundation of Every Great Innovation

In a world of frameworks built on noise, MindTime listens to thought itself. Rooted in how people truly think, it brings clarity to complexity, and insight to the soul of behavior.

MindTime is the human science behind how we think. Built on 25 years of research, it reveals the hidden architecture of thought; past, present, and future. It empowers people to understand one another in profoundly meaningful ways though a powerful framework for trust, collaboration, and human-aligned technology.