Citizen Science

Citizen Science

We believe that understanding thinking is important

The impact of human thinking on our world is clearly enormous and extraordinary. Thoughts lead to words which lead to actions which lead to consequences.

It is our aim to reveal how Thinking Styles influence our decision-making and choices, at every level of human activity. Citizen Science invites you to participate and discover for yourself the connection between your Thinking Style and how you make decisions, vote on things, your preferences, your beliefs, needs, fears, and how you impact policies and thinking through your thoughts, actions, and democratic vote.

Citizen Science projects range across many domains. At present we are focused on research to understand the MindTime framework’s application, robustness and fidelity, and research looking at how sentiments and opinions drive people’s behaviours.

Be a part of discovery and knowledge creation.

Join the Citizen Science community:

  • receive the occasional email with links to our latest polls and poll results
  • join the Citizen Science conversation, coming soon in Slack
  • suggest new poll topics (Slack)
  • be the first to read expert opinion blogs with insights into the poll results

Using the map viewer to view Thermo maps

One of the ways of investigating how thinking is affecting our world is to look at people's responses to statements we've asked using Thermo maps. Thermo maps leverage the predictive nature of MindTime and reveal how Thinking Styles drive people's choices and opinions. All people in a specific location on the map will, in all likelihood, agree with how others in the same location (who share the same Thinking Style) answered the same statement. This strongly suggests that our opinions and sentiments are very much driven by our innate Thinking Style and not, as we often believe, personal choices.

How do I read a Thermo map?

When you look at these Thermo maps, consider that they represent the way a specific Thinking Style will respond to a given statement. That's your friends, family, and colleagues. They may disagree with you. But, the point is that their disagreement is not necessarily because of any conscious difference, it's most likely that it is because of a difference in an unconscious point of view, their Thinking Style. And, this is not 'up to them' it is innate and has value to bring to the larger, whole thinking. outcome.

What do the various colors mean?

As the name of these maps suggests they take the temperature of a population. Red signifies ‘hot’ or a thumbs up in agreement or strong resonance with the statement. Blue represents ‘cold’ disagreement, a thumbs down. Each color represents a small range of agreement or disagreement, green is slightly below the mean, while yellow represents a neutral sentiment to the statement, etc.

How to use our map viewing tool

To bring this information to life, we’ve provided a map viewer. If you are viewing things on a laptop or desktop you can compare two sets of responses side by side.

  • Step 1. Select the tab with the demographic slice you want to view in your first map display viewer (example, EU, males, high school graduated).
  • Step 2. Select a second set of data to view in your 2nd map (for example USA, males, high school graduated).

If you are on a mobile or tablet you will only see one map viewer and can switch between maps to compare data sets.

Survey population map

The last tab in the first map viewer is displaying the distribution of Thinking Styles by population density for every location on the map. Visualizing the number of people in each location, or the lack of people in a location can help us to better interpret what is going on. Do we have an even distribution of people, or at least as expected?

n =

You will see an n = sign next to all maps. That’s the total number of respondents shown on the map.

Map Viewer

STATEMENT: Covid vaccination should be mandatory for everyone

Map Viewer

STATEMENT: If I had a choice I would continue to work/learn from home

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