Everything we do begins with a thought, and knowing a person's thinking style can accurately predict almost everything about their behaviors, motivations, choices and needs.

THE POWER OF PHENOMENA, Part 1

“MindTime will be the dominant theory of individual differences in psychology.”
— Dr. Vincent Fortunato

Traditionally, in their efforts to understand what makes people tick, psychologists and marketeers have observed people and used normative techniques to identify and isolate independent personality traits. The human metrics that have grown out of this school of psychology—such as Myers Briggs, Birkman, DISC, VALS II, Neilsen, and tens of thousands of others—each use only a tiny fraction—4 to a few dozen—of the over 900 known and validated traits with which to understand a person.

Our GPS for the Mind™ is built on the revolutionary MindTime Model™. This phenomenological approach to psychology examines people through the perceptual framework of time—temporality—the phenomena that gives rise to human thinking. Thinking precedes all actions, drives all actions, and shapes our personalities & our realities.

By accurately locating people within MindTime’s phenomenological framework of thinking, GPS for the Mind consistently predicts people’s patterns of behavior in all circumstances.